Rapper/actor LL Cool J has teamed up with Sony and his own social network site Boomdizzle to launch a new production software called My Connect Studio, Boombox reports.
My Connect Studio gives musicians the opportunity to record music with one another from entirely different locations. LL said in a recent press conference that his idea was inspired by e-mail replacing the time emcees and producers used to spend in the studio together which delays the creative process. He said the new program will help connect producers and emcees live in a virtual studio.
LL demonstrated how My Connect works at the Sony Store in New York City on Wednesday (June 20). His friend played a track from across town while LL recorded lyrics over the beat. The program allowed the rapper and his friend to immediately play the recording back for everyone to hear. He also let someone from the audience test out his new product.
The 44-year old is also hoping My Connect will connect artists who have never met and allow them to collaborate with each other.
The multi-platinum Hip-Hop veteran has also revealed that he's working on his thirteenth solo album and that he will be using My Connect to record portions of it.
"I'm going to be doing a little bit of the album on the My Connect Studio to make sure that it is official," he said. He described his new album as "authentic Hip-Hop," and said it "doesn't sound like anything that's out right now."
- By Layne Weiss